Group activates New Yorkers to turn out for champions of parent choice
NEW YORK—New Yorkers for a Balanced Albany’s involvement delivered huge wins in crucial legislative races during last night’s primary election, highlighted by a win for Assembly Member Stefani Zinerman in District 56. The victories meant four champions of parent choice - three incumbents and one challenger in an open seat - will be sent to Albany ahead of the 2025 legislative session.
“Parent power is unstoppable in New York,” said Crystal McQueen-Taylor, Executive Director of StudentsFirstNY, which is affiliated with New Yorkers for a Balanced Albany. “We out-worked, out-organized, and out-messaged the opposition because this crop of candidates believes in a great public education for every student. They earned New York parents’ trust, and we’re proud to give them the support they need to fight for us in Albany.”
No outside group in the state did more to win these four races than New Yorkers for a Balanced Albany. Their action for these champions included:
Re-Electing Assembly Member Stefani Zinerman (Assembly District 56 in Central Brooklyn)
- Spent $300,000 on the race, by far the most of any group.
- Sent out 80,000 mail pieces - four different mailers to 20,000 voters.
- Released two digital video ads, as well as static ads on social media.
- Made over 180,000 phone calls and spoke to over 7,400 voters.
- Sent over 46,000 GOTV texts.
Re-electing Assembly Member Eddie Gibbs (Assembly District 68 in East Harlem)
- Spent $200,000 on the race.
- Sent out 80,000 mail pieces - four different bilingual mailers to 20,000 voters.
- Released two digital video ads, as well as static ads on social media.
- Sent out over 48,000 texts.
Re-electing Assembly Member Landon Dais (Assembly District 77 in the South Bronx)
- Spent $45,000 on the race.
- Sent out 40,000 mail pieces - two different bilingual mailers to 20,000 voters.
Sending Jordan Wright to the State Assembly (District 70 in Central Harlem)
- Spent $40,000 on the race.
- Sent out 40,000 mail pieces - two different mailers to 20,000 voters.
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StudentsFirstNY is a grassroots education advocacy organization dedicated to improving public school options throughout New York State.
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